Monday, August 10, 2009

Youtube Video Marketing Tips - Optimize Your Videos for Youtube

Contributed by Marcus Richard

OK so, you're posting videos on YouTube and they look... well, they look like junk. You're wondering what the heck is going on and how the heck to fix it, right? Well, that's where we come in. This article will give you some quick tips and tricks to getting the best quality you can out of YouTube until they change the how and what of their service to allow for better videos.

So here's the skinny on what you need to do to get your videos to be all they can be on YouTube without massive headaches, expensive hardware, and Hollywood-sized editing budgets. The following are the major points to take into account prior to uploading your videos.

Resolution

YouTube display in a fairly specific resolution and to help their compression utilities get your video up with the minimum of loss of quality, you need to match your video to their resolution. Since they're using 720p now, which means you should have 1280x720 pixel resolution, you need to set your video resolution accordingly. This will cut down on compression time and give you a better idea of what your video will look like in the end. It's not so bad really. The resolution is HD and that means that you can get a real HD experience out of YouTube.

Bit Rate

You're asking what the heck that is right? Well, simply it's now much information your video will contain per period of time. Normally this comes up in Kilobits or Megabits per second. Obviously, in this regard, the higher the better. However, if you go too high, the video files will far exceed the limitations of YouTube so you need to learn balance, Grasshopper. In this case, you still want a high number but you don't want it to be sky high. Somewhere around 6 Mbps to 8 Mbps is a good range. Then, when the video gets to the YouTube compactor, it'll have enough data to retain quality. YouTube can handle up to 1GB of file but only 10 minutes so pay attention to that also.

Audio Format

What else can you do to help YouTube make your video the best it can be? Well you can make sure your audio tracks are set to MP3 or AAC encoding (44.1KHz Stereo) for one.

Video Format

Another thing you can do is make sure the file format is H.264, MPEG-2 or MPEG-4 format because quite simply, YouTube doesn't really like much else. You can get yourself a video editor that handles multiple formats to help you with all of this and so that you can convert and edit as you need. You needn't pay a lot for one, even Quicktime Pro is only $30. Finally you can keep your video file above 30 frames per second and this will help reduce jitter after the compression process.

Take all of this into account and you're on your way to some better looking YouTube videos in the near future. Now get out there and get to work!

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Sunday, July 5, 2009

The Twitter Phenomenon

It seems like Twitter is exploding; thousands of people are signing up every day. I have yet to see how Twitter will survive in the long run as the service is free and there are no ads to generate any income. So they must have a big bucket of cash to burn.

Nevertheless, because there are so many people now, there are opportunities to make a buck, using Twitter as a free source of leads, hopefully qualified in some way.

Here are several low-cost products that will guide you in how to make money from Twitter:

Turbo Cash Generator
The 5 Dollar Twitter Trick
The Twitter Report
Twitter Lead Generation
Twitter Traffic Exposed
Twitter Traffic Machine

Sunday, June 28, 2009

Using Free Classifieds to Your Advantage

Contributed by Alex Wu

Given the fact that folks have been using free classifieds to find, sell, and buy items for more than thirty years, they are practically an institution. They have endured where many other trends have not. Part of the reason they are so popular is because they are so versatile. They can be used for just about anything. You can find practically any item, product, or service you might want by browsing the classifieds. You really never know what you are going to come across.

That being said, simply placing an ad does not guarantee success. You need to follow a few fundamental rules. Some ads are more successful than others. That is simply fact. What separates the successes from the failures is usually the ad itself rather than what it is advertising. There is one key thing to remember when placing a classified ad. You need to remember that your sole reason for placing it is to get people interested.

You place it because, for whatever reason, you want people to read it and contact you to get more information. You have to interest and intrigue your readers. It does not matter if you are trying to give away free puppies or to sell a private product or service.

People are not going to contact you if they are not interested. Therefore, you have to catch their eye. In some ways, it is often better to avoid actively selling something in your ad. It is far better to pique someone's interest and then try to sell what you are advertising when they contact you.

If you try to sell something too much, then people will generally do the exact opposite. Rather than being interested, they will be put off. You have to make them want to contact you rather than forcibly trying to sell or give them something. You can get to that point after you have them intrigued with the subject of your ad.

One of the ways you can do this is by staying away from ads which only run a week or so. These are considered one-shot ads and they rarely do any good. You should either let your ad run for a few weeks at least, or place a subtly different ad every week. That way, you can keep catching the readers' eyes. This is also the reason so many people prefer free classified ads.

As stated, people turn to the classifieds for many different reasons. There is literally no limit to what you can use them for; it all depends on you. They are, for instance, ideal for getting more visitors to personal or business sites or blog pages. People who are trying to sell something can also be helped by them. It does not matter if they are trying to sell services or products.

Naturally, free ads are a wonderful place to buy and sell things as well. Perhaps you are looking to buy a washer and dryer, a stove, a futon, or any number of other things. Perhaps you are even looking for a roommate! Then, too, perhaps you have something other than a private product you want to sell. People who are having garage sales and yard sales can even benefit from advertising.

Alex Wu runs a (http://www.Jihoy.com) free classifieds social network site that lets people post their ads, build profiles, and connect. He hopes to create an active environment for businesses (http://www.Jihoy.com) post free ads and build relationships.

If you have a blog, you need to read Blogging to the Bank.

6 Steps to Creating a High Converting Squeeze Page

Whether you're aware of what squeeze pages are in Internet Marketing or not, it's time to make them a serious part of your online success. Why? Because squeeze pages are designed to build a list of prospective buyers that you can email over and over again and seriously ramp up your online profits for years to come.

Before we get down to mechanics, let me explain why you really cannot afford to leave squeeze pages out of your marketing mix:

Most of the people who visit your web pages will not buy. It's a well known fact and cannot be avoided. Why don't they buy? Many reasons, including trust, not having the money available and also being distracted by their surroundings (such as screaming kids or a blaring TV). However, this can be easily worked around by capturing a name and email address via the squeeze page and staying in touch with that person in order to close the sale over time.

Another reason to build a list via a squeeze page is because you have the opportunity to sell more related products to that list of people over time. Not only can you close down on one sale for the initial item, but you can also consider promoting complimentary products that your list subscribers will appreciate.

All of this builds trust and long term security for your online business, but building a list is hard when you're unable to get people to sign up in the first place. That's why a squeeze page is so effective, because it literally forces a person to opt-in to your list in exchange for valuable, free information or rewards.

There's no distraction, just action!

So here are the 6 steps to transform (or create) your killer squeeze page:

1. Use professional graphics and a nice, clean layout. This will inspire trust and help towards removing any doubts about what your intent is.

2. Sell your free information just as you would the actual product. Remember that people are busy and untrusting, so you really need to bullet the main benefits of handing over their name and email address.

3. Remove all distraction. A squeeze page is designed with one thing in mind, nothing else... to capture a name and email address. It is surprising how many pages I see with other ads, tons of links and too much text going on. Just give the visitor enough clear cut reasons to opt-in, no more and no less.

4. Use "call to action" phrases. It's a proven fact that people respond better when actually asked (or told) to do something specific. It makes sense when you think about it, and a simple "fill out your name and email address to the left/right" is all it takes. This should be obvious to more experienced marketers, but you'd be amazed at how many people miss this.

5. Tell them what's coming. Make sure you let the reader know what will happen next and exactly when it will happen. This will improve the opt-in rate and reduce distraction on the other side of the opt-in after taking action.

6. Use a serious disclaimer. Show the visitor that you're not interested in spamming and where possible, try to reinforce this by referring to your auto responder policies which will do everything they can to stop spamming occurring within their network of customers.

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Using Article Marketing For Traffic Generation

Contributed by Raymond Krost

Generating quality traffic to your website cannot get easier these days. Today, you don't need to spend thousands of dollars to hire SEO specialists and you certainly don't need to beg established webmasters to link with you.

I highly recommend article marketing. This is an effective, hassle-free marketing tool that can help you drive interested parties to your website and pull up your search engine ranking by just distributing quality articles over the World Wide Web.

Use attractive titles. If you want to increase your open rate, you need to make sure that your article titles are interesting and attention-grabbing. They must have the ability to move online users to open and read your articles. Make it a habit to use powerful, compelling words that can evoke action or use terms that can touch human emotions.

Power up your titles. You surely don't want your articles to be ignored once they were shown on search page result. You would want online users to click on them so you can boost your open and eventually your conversion rate. You can do this by using striking titles. I suggest that you make use of words that can evoke action so you can get online users to act on your favor.

Deliver fresh, unique articles. Don't just rewrite the articles you see on the Internet. To make your copies more valuable to the eyes of online users, strive to offer fresh information that are not yet or seldom discussed online.

Be always on the lookout for new issues that your potential clients might get interested in and be sure to be the first one to write about them.

You need to feed online users with information that they need. By doing so, they will see you as someone knowledgeable on your chosen niche. This will drive them to like you or even trust you that they will consider doing business with you in the long run.

Deliver fresh content. Avoid rewriting somebody else's articles or discussing topics that were already covered by other writers over and over again. To make your articles more valuable to the eyes of your potential clients, strive to write about new topics that have direct impact on your chosen niche.

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If you have a blog, you need to read Blogging to the Bank.

Friday, June 12, 2009

Create the Best E-mail Marketing Campaign Possible

Creating a successful e-mail marketing design depends upon a few key points. The first key is to keep it simple. If your e-mail contains a flashy attention-grabbing window of opportunity, but no real content, you're not going to get the results most businesses desire. People steer clear of the gimmicks, so if your current campaign is 'gimmicky', you may want to consider revamping. If you make the decision to revamp, consider the following.

Try a simple e-mail newsletter. The reason for this is that, according to a recent report by Nielson Norman Group, the average e-mail user only reviews an Internet newsletter for an average of 50 seconds, whereas marketing campaigns by e-mail only hold the reader's attention for around four seconds. As you can see, the newsletter format will hold your average reader's attention 10 times more than the normal e-mail, Which in turn brings us to the actual design of the newsletter or the e-mail.

It's important to create a simple e-mail marketing design that both captures the attention but also keeps the attention. The simple truth is that most consumers and e-mail users only read a fraction of the e-mails they receive. The rest of the e-mails that they actually open are merely scanned for content. Depending upon the individual, different advertising dynamics are found appealing. For this reason, your e-mail newsletter or advertisement should appeal to each of these demographics.

Aside from simplicity, an effective e-mail marketing campaign will utilize ASIC principles of design, by promoting contrasting colours to draw the eye and call readers to action over the amplification of certain statements. You may also want to consider the very e-mail in-boxes from standard e-mailing sources. For example, Hotmail and AOL both offer varying standards when it comes to opening e-mail. It's a good idea to use colours and fonts that will be visually appealing in any e-mail genre.

Most e-mail forums have moved on to the concept that design segment should not contain more than 200 to 300 pixels. This means that your e-mail design should not be disproportionate. Try to ensure that your marketing design has a smooth flow and is distributed evenly for the entirety of the content.

There have been countless studies on how most Internet users read e-mail and various documents throughout the web. Your desire should be to gain reader attention and you can be sure to do this by using an e-mail marketing design. The most effective design is constructed around a five second view of any page. That means any information put on your page should be readable or able to be scanned within a five second time constraint.

It's a good idea to use your knowledge, when it comes to marketing and media, to ensure that your message takes up less real estate than standard e-mail advertisements. If your e-mail ad takes up too much space or comes across too spammy, most ISPs will automatically filter it out as junk.

The imagery you placed inside your e-mail should convey a rapid message; don't make the mistake of using photos and logos for mere beautification. To make the most of your marketing campaign, ensure that your pictures says something besides "I'm pretty".

E-mail marketing is a rapid response industry. This means you must be certain to give your potential clients every opportunity to make contact with you. You can be easily contacted via contact information placed within your messages. Be sure to include links to your site, your address information, your phone numbers, your fax number, and any other information that can be used to contact you on a daily basis, in every e-mail that you send to potential clients.

Let's face it! Without the proper e-mail marketing design, your e-mail campaign may well be predestined to fail. Knowledge is power! Use what you have learned here and from other resources well and your e-mail campaign will stand a much better chance of adding profit to your bottom line.

It is not wealth one asks for, but just enough to preserve one's dignity, to work unhampered, to be generous, frank and independent. -- W. Somerset Maugham (1874 - 1965), Of Human Bondage, 1915

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Thursday, June 4, 2009

Squidoo Marketing

Contributed by Eric Johnson

I know what you're thinking, but stay with me. It's easy to make money with Squidoo; it is simple; just follow along and I will show you.

So what is Squidoo?

Squidoo is a massive social network with affiliate marketing.

It is a network of single pages, called "lenses", which display views and opinions. These lenses can be on anything you want -- health, travel, people, tourism, sports, music etc. By making a lens you become a lens master.

Make Money With Squidoo

Squidoo is a great platform where you can give your views and opinions. It enables an opportunity to mix your passion with Internet business. Through this medium, you can run a very successful business no matter how different your products are. You can start a home business, within an hour, without your own website.

Squidoo lenses get indexed fast. Google loves Squidoo. Within 2 days you might have your own lenses listed with Google search. Your lenses may link to other big sites like eBay and YouTube. Usually, lenses don't focus on content matter. They generally recommend and then link to the content matter on the web. Therefore, effort is made to encourage your own personal knowledge and products through your lens.

Do Some Charity As You Make Money On Squidoo

Squidoo makes it possible for you to create your own unique business and then earn money for yourself or for charity. Squidoo shares its revenues with its lens masters. 50% of the revenue goes to the lens masters while 45% goes to Squidoo and 5% of the revenue goes to charity. Thus, the aim of Squidoo is to pay the maximum amount to the lens masters and to charity. And what a way to prove the old adage "Charity begins at home"! Even if your lens is not able to hit the top of the charts, it will still be able to generate money for you, as it has been included in the pool of lens masters.

To sum up, Squidoo is a lively platform where you can place your ideas and expressions and you will find thousands of people interested in it as well. It is a totally free tool to boost your affiliate sales and a very simple way to promote your product or your expertise. How passion turns into profit can be seen by using Squidoo!

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Social Marketing and Twitter

Social marketing involves marketing techniques and strategies that appeal to the behavior of people in order to gain more prospective clients and increase traffic rates in online businesses. It focuses on target markets that thrive in social media websites such as Twitter and Facebook. In order to gain more customers, Internet marketers would usually join these websites and appeal to their gained friends and followers into visiting their links and posted sites. Twitter, for example, has a lot of unique features that makes it stand out among other social networking sites, making it a very popular place for people to get to know one another. You gain relationships, share information, and basically update your group of friends what is going on with your life.

Twitter has become a massive social network and Internet marketers want to take that into their hands by taking advantage of its features. So, what they do in order to seep in their marketing into their Twitter network is through RSS feeds.

A website known as TwitterFeed.com allows people to feed in their blog's RSS to the site for a small sum. Once the process is done, each time a new entry is posted in the said blog or website, the data feed gets tweeted into Twitter. From there, anybody who is a part of your network, be it a friend or a follower, can view your tweet and visit any link to the blog entry. Since Twitter has developed into a place where people can buy and shop online as well, you can imagine the number of clicks that you'll get when you feed your blog to the Twitter network.

The only disadvantage of social marketing in Twitter is the constant updating that you have to do and managing your accounts as you are going to be creating more than five for your network to grow. This is a very good example of social marketing and a lot of Internet marketers are engaging in it as they prove to be good sources of traffic and profit. So how does earning money through Twitter work?

How do you apply social marketing in a website that only allows you to tweet statements? These are just some of the things marketers do in order to fully optimize the powers of Twitter: The first step is to actually find people to follow your Twitter updates. Adding friends and finding followers who especially key in familiar searchers are your best bet in getting hundreds of clicks.

Use avatars whenever you create an account in Twitter. This way, people will know that you're a real person and not some bot that's only adding friends using Twitter friend adder tools. The more people in your networks, the more traffic you'll get for your blog or online business.

Try uploading really interesting pictures for your avatar for surefire adds.

If you don't mind the extra work, then the last tip is to keep replenishing the accounts that gets suspended in Twitter. A lot of accounts are susceptible to suspension, especially when you tweet similar updates frequently.

To find out lots more tips on how to market your busines son Twitter and use specific techniques to make money on Twitter, go to Twitter Traffic Exposed
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Tuesday, June 2, 2009

Twitter Traffic Exposed

Twitter is growing fast right now, and as internet marketers, we need to capitalise on this trend to ride the wave and increase our sales.

Two British guys I know in the Internet marketing circle, Jani G and Ian Fernando, have just released a course on exactly how to do this.

This course is called Twitter Traffic Exposed.

While going over the sales page of this particular e-book, I was impressed and decided to go ahead and make the purchase myself. Fortunately, it was worth the money spent!

The e-book in question is Twitter Traffic Exposed by Jani G and Ian Fernando. I dug right into the training and, before I knew it, had completed all 77 pages.

I have read several of the latest e-books on Twitter. I didn't find a bunch of tricks and gimmicks in this book. Instead, I found solid information on both the use of Twitter and great insight on social marketing in general.

One of the things that really stood out is the importance of have a unique profile (background image) that sets your Twitter page a step above the rest.

This is only a fragment of the great information contained within the pages of Twitter Traffic Exposed. If you are using Twitter for marketing and business, or are thinking about doing so, this is a great resource.

Twitter has just received the coveted PR 9 (page rank) on Google -- so if you aren't already using Twitter, now would be a great time to get started as it's only going to get bigger.

Twitter is a resource that is here to stay. It's been the talk of the television media and is quickly becoming a household term. Twitter Traffic Exposed is a great place to learn the right way to do things both on Twitter and in the world of Web 2.0.

Long story short, four stars guys! You've created a winner here! I can't wait to get into the videos tomorrow! Many thanks!

Thursday, May 28, 2009

Make Money Doing Stuff You Normally Do

Here is a list indicating the how you can make money doing stuff you normally do anyway:

1) http://www.beatthat.com comparison of price
2) http://www.popcuts.com buying music
3) http://www.scoopt.com taking pictures
4) http://www.listasaurus.com list online classifieds
5) http://www.cellware.com sharing mobile content
6) http://www.yuwie.com socialize
7) http://www.predicttify.com for prediction
8) http://www.triond.com for content
9) http://www.linkbucks.com social advertising
10) http://www.hits4pay.com reading emails
11) http://www.zoomandgo.com sharing travel photos and videos
12) http://www.payperpost.com paid to blog

source: Alpha TalkBack with Stephen Pierce
audio: http://www.dtalpha.com/talkback/?p=97

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Tuesday, May 26, 2009

Build Your List

Contributed by Rick Freeman

The amount of possible actions that the Internet offers for auto responders to build your list is limitless. With the use of auto responder series, Internet site owners are able to get visitors to repeat their visits and sales. Strategies that are effective for many individuals are those that follow.

Instead of building your email list with a daily or weekly eZine, publish a large monthly eZine as an e-book format delivered through auto responder in Adobe .pdf file format. Articles will form the bulk of your e-book, but each issue should also include such additional areas as quotes, industry tips, links to favorite websites, and pro advice.

Many people enjoy sprucing up their e-book by adding brilliant colors and audio/video file links, as well as ads. Once you have your e-book packaged, you can charge a monthly fee, and offer a yearly discount package. You can make additional profit off of your e-book by selling ad space in both the auto responder notifications of new issues and the informational series that you send out to your new prospects.

Including article directories on your site is another tip. Regular article directories can include a variety of topics, but these types of articles are designed to focus on a specific industry topic and always include their own ad along the top of their page. By inviting others to share links through a link exchange program, article directories further expand the marketing techniques.

Another tip is to simply encourage the writing of articles for your directory and include a resource box which will allow webmasters to list their website address. Smart owners engage in this activity because they know it will drive traffic to their website through the links. More information can easily be found by searching the terms 'link exchange software' or 'article directory software'.

If the webmaster feels truly confident in his area of expertise, he will offer a class based on that knowledge. These courses, sent through auto responder, can be fun and informational, but ultimately the goal is to link visitors back to the website. The marketing goal is to get people to fill out a form for email subscription services offered through the auto responder. The marketing continues as those that fill out the form are offered more information, in the guise of the courses, about the products that the website offers.

You've been shown how easy it can be to use the following to build your list: e-Zines, e-Books, directories, and online courses. Internet marketing can be an effective way to increase your business, even if your business is not online based.

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The best Internet Marketing reference is Holly Mann's Honest Riches.


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Monday, May 25, 2009

Accelerate Your Article Marketing Campaign

Contributed by Raymond Krost

Making a huge impact through article marketing is relatively easy but it may take so much time and effort. Don't worry, it will surely worth it as the benefits you can get are extremely rewarding.

It can help you attract more people to your website to increase your sales leads, secure a good page ranking on major search engines, and ultimately make yourself known in the online arena as an expert on your chosen niche. This amazing marketing and product promotional tool is commonly called as article marketing.

If you have the money to spare, you may hire a couple of competent ghostwriters who can provide you with at least 10 articles per day. If you'd rather do the legwork by yourself, it would help if you can remain focused and determined. You must also be willing to extend your writing hours, write several short articles, and eliminate procrastination from your system.

Use the inverted pyramid technique. This is to keep your readers satisfied. You can do this by loading your first paragraphs with the juiciest details. When people see that the first 100 words of your articles are compelling, they are more likely to read your articles in their entirety.

Produce more articles. When using article marketing, you have to understand that both your expert status and the number of your backlinks largely depends on the number of your articles.

If you want to lure more people to your website and rank higher on Google, you must strive to produce more articles per day. By more, I mean a minimum of 10 articles that you should submit to major publishing sites every single day. This will help you strengthen your online presence and make both online users and search engine think that you have so much information to offer.

Get to know the people you are writing your content for. If you would like to make your content highly targeted and focused, you must first understand the needs and demands of your potential clients.

Don't' advertise on your content. Remember, article marketing is not designed for blatant ads. So, steer clear from inserting sales pitches on your content. Instead, focus on giving your readers the kind of information they need to keep them satisfied. When you do, these people are most likely to visit your site and they might even consider purchasing from you.

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Email Marketing Design Create The Best Campaign Possible

Create the Best Email Marketing Design Possible





Creating a successful design for an email marketing campaign depends upon a few key points. The first key is to keep it simple. If your email contains a flashy attention-grabbing window of opportunity, but no real content, you're not going to get the results most businesses desire. People steer clear of the gimmicks, so if your current design is 'gimmicky' you may want to consider revamping. If you make the decision to revamp consider the following.

Try a simple email newsletter. The reason for this is a recent report by Nielson Norman Group, the average e-mail user only reviews and Internet newsletter for an average of 50 seconds. Whereas, marketing designs boarded by e-mail only hold the reader's attention for around four seconds. As you can see the newsletter format will hold your average readers attention 10 times more than the normal email. Which in turn brings us to the actual design of the newsletter or the e-mail.

It's important to create a simple email marketing design that both captures the attention but also keeps the attention. The simple truth is that most consumers and e-mail users only read a fraction of the e-mails they receive. The rest of the e-mails that they actually open are merely scaned for content. Depending upon the individual, different advertising dynamics are found appealing. For this reason, you're e-mail newsletter or advertisement should appeal to each of these demographics.

Aside from simplicity, an effective email marketing design will utilize ASIC principles of design. By promoting contrasting colors to draw the eye and call readers to action over the amplification of certain statements. You may also want to consider the very e-mail inboxes from standard for e-mailing sources. For example Hotmail and AOL both offer varying standards when it comes to opening e-mail. It's a good idea to use colors and fonts that will be visually appealing in any e-mail genre.

Most e-mail forums have moved on to the concept that design segment should not contain more than 200 to 300 pixels. This means that your e-mail design should not be disproportionate. Try to ensure that you're marketing design has a smooth flow and is distributed evenly for the entirety of the content.

There have been countless studies on how most Internet users read e-mail and various documents throughout the web. Your desire should be to gain reader attention and you can be sure to do this by using an e-mail marketing design. The most effective design is constructed around a five second view of any page. That means any information put on your page should be readable/scannibal within a five second time constraint.

It's a good idea to use your knowledge. When it comes to marketing and media, to ensure that your message takes up less real estate than standard e-mail advertisements. If your e-mail add takes up too much space or comes across too spammy, most ISPs will automatically filter it out as junk. The imagery you placed inside your e-mail should convey a rapid message, don't make the mistake of using photos and logos for mere beautification. To make the most of your marketing design ensure that your pictures says something besides "I'm pretty".

E-mail marketing is a rapid response industry. This means you must be certain to give your potential clients every opportunity to make contact with you. You can be easily contacted via contact information placeed within your messages. Be sure to include links to your site, your address information, your phone numbers, your fax number and any other information that can be used to contact you on a daily basis, in every e-mail that you send to potential clients.

Let's face it! Without the proper email marketing design your email camapaign may well be predestined to fail. Knowledge is power! Use what you have learned here and from other resources well and your email design will stand a much better chance of adding profit to your bottom line.

If you have a blog, you need to read Blogging to the Bank.

The Secret To Generating Affiliate Marketing Leads

Probably the best way to get affiliate marketing leads is to use a mailing list. We're not talking about the mailings lists people used to use, where you purchased a list of 1000s of names for a price and then sent offers through the mail to each one of them. But opt-in email mailing lists. You don't have to buy names�people will give you their names, for free! Here's an example.

You have a simple website where you offer helpful information about how to train pet birds to behave well or talk. Through that site you promote one or more affiliate marketing programs. Maybe you link to a CD that helps teach birds to talk and you make profits (or hope to) from the sales your link generates through affiliate marketing. Or maybe you link to a pet shop that sells bird supplies and you get a small commission on each person that clicks through or registers on their website.

Whatever type of affiliate marketing you have in place, as long as you have visitors to your site looking for information, you can generate affiliate marketing leads by using your own mailing list. It's easy to get started.

There are many different software programs available online to help you manage a mailing list, from expensive programs with all the bells and whistles to free online programs. Choose one that fits your budget and your anticipated demand. You won't need to spend a lot of money when you're first starting out and if the operation expands dramatically you can always transfer your list to a higher-end provider later.

Once you have your mailing list software or service ready to go, it's time to get affiliate marketing leads to go into it. If your site is about birds, as mentioned above, then you're obviously providing information about birds to draw visitors there to click on your affiliate links. Simply ask people to register at your site, or to sign up for a mailing list or occasional mailings, with more of that great information. You can't just throw a register box in there and hope, you have to entice a person to want to sign up. Maybe when they do, you'll send them 10 tips on how to keep a bird from biting, or tips on the best way to make a quiet bird talk. Find something of value to your specific customers that you can offer to get them to sign up, or opt-in, to your list.

Once people opt-in, you have a ready-made audience for your affiliate marketing links. You no longer have to wait for them to visit your site. Write an article about birds or bird care, put together some tips, even just tell a bird story, include links to the programs you want to promote, and deliver it straight to their inboxes. This is an excellent way to generate affiliate marketing leads of people who are receptive to the products you're selling.

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How E-Commerce Works

E-commerce is the exchange of goods and/or services electronically. When you buy something from eBay, Amazon.com, or any on-line store, you've participated in e-commerce. If you've ever downloaded music from a site like Napster or iTunes, that's e-commerce, too. First, lets discuss the different types of e-commerce to help you understand it better.

B2B:

B2B or business-to-business e-commerce is the oldest form of e-commerce. Back in the 1960s, banks and other businesses began sharing and transferring files and information electronically. It was still limited, because there was not one standard way of conducting this business, so not all businesses could successfully transfer with each other. Once a reliable standard was set up in the 80s, B2B e-commerce really took off, because they all used the same method, and could exchange files much more easily.

C2C:

Consumer-to-consumer, or C2C e-commerce is popular today. If you've ever purchased something on-line from another person, rather than a business, either through an ad posting on a electronic bulletin board or an online auction, you've participated in consumer-to-consumer e-commerce. By far, the most popular from of consumer-to-consumer e-commerce is in the form of on-line auctions, through the mammoth eBay auction site, where anyone can put goods on-line for sale to the highest bidder.

P2P:

P2P or peer-to-peer e-commerce started with Napster, where users shared files for free. Now there are several similar websites and file-sharing programs and systems on-line.

B2C:

We can't explain how e-commerce works without mentioning the huge amount of e-commerce that takes places from business-to-consumer. When anyone purchases anything, whether it's a download of something electronic or any item that must be shipped to the buyer, at an online store or website, that's e-commerce.

So to explain how e-commerce works, it's necessary to keep these things in mind. E-commerce involves one or more of the following:
  • the exchange of information on-line
  • the exchange of money on-line
  • the exchange of goods or services on-line
To explain how e-commerce works in your favour, the concepts are just as simple. If you want to purchase a book, for instance, you can find several on-line bookstores and compare the prices of that book to find the lowest one. You can check the cost of shipping the book, and their shipping times, and determine which store can get it to you the quickest, for the lowest price. All without having to stand in line, fight crowds, or spend any money for transportation or gas. So when you consider that you can comparison shop this way for small items and large alike, it's easy to see the advantages e-commerce offers you.

Though we can explain how e-commerce works in your favour, once you've purchased an item this way, it's easy to see the advantages yourself.

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Integrating a Shopping Cart with your Autoresponder

How important to your Internet Marketing is it to integrate your autoresponder with your shopping cart application? I'm here to tell you if you don't have one on your website, you're leaving big money on the table. In fact, you may even be dooming your on-line web marketing site to total failure. Harsh words! Right? But it's true.

One of the most important things you want to do when a customer hits the buy button, on your site, is to let them know their purchase has gone through and thank them for shopping with you. This can be accomplished with a simple autoresponder e-mail almost faster than you can blink your eyes. However, that's not the end of your message or at least it shouldn't be. You have a golden opportunity to reach out to your customers and whisper in their ear about any specials you are running and other items you have in your store.

A very effective way to capitalize on the "thank you" message you send out is to mention related accessory items to the product they just purchased. An example of this would be if your customer purchased a name brand pair of shoes, you would want to offer them a matching hand bag by the same designer. To make the offer even more enticing to your customer be sure and mention a discount off the accessories.

Listen up! Whatever you do, don't include this offer on their e-mail sales receipt. You want your customer to have a "Hallmark" moment with their purchase. They need to feel they are the most important person on your on line store and no one else matters but them. Take the time to have a very special message prepared for your autoresponder and shopping cart integration.

Frankly, if you're not a good writer, you should hire someone who is a professional writer. Make sure this particular writer is experienced in writing warm and fuzzy messages. Although it is an added expense it is a one time expense only. Your ROI of the expense will be returned to you every time one of your customers responds to your follow up autoresponder message.

Now for a note of caution! Don't kill the golden goose that laid your golden egg. In effect don't overuse your autoresponder to bombard your customers with deal after deal. Remember, you want them to feel warm and fuzzy about you. You want them to feel they are special in your eyes and if your not careful you can wear out your welcome. Two or three messages a month will keep your name in front of them and an occasional 4th or 5th time when you have a super deal for them.

Properly worded e-mails will work magic for your bottom line. Very simply it will allow you to form a long term relationship with every customer. With just a little customization of your e-mails, the importance of your autoresponder and shopping cart integration will become apparent every time you look at your bottom line.

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Thursday, April 30, 2009

Split Testing a Web Site

So you've decided to do some split testing on your website? What now? Here are some ideas:

1. Adding An Audio Greeting:

Audio greetings are like video. They can help or hurt depending on the quality of the audio. Audio greetings aren't as popular anymore, now that video has become so prevalent, but it's still often a nice touch. Something to test is whether to have the audio start immediately, or wait until the user presses "play". You can get some users angry if you start the message automatically, so you might use that approach only if it converts significantly better. If it only wins by a little bit, I'd advise you to wait for the visitor to start the audio. (important)

2. The Stylesheet:

If you use a style sheet to set the font styles, sizes, and colors of all your headlines, subheadlines, body text and more, you can test different schemes very easily. This is often worthwhile. If you link to your stylesheet, it can be tough to run the test, depending on the software you're using. So for the test you might want to pull the stylesheet into the head section of your test page.

3. The Layout:

Do you have one column or three? Do you have a long sales letter, or a short fact sheet. The general approach you take on your page can make a big difference. This might even be the most important choice to make. Unfortunately, when using multivariate testing software, it's often difficult to test this factor with other factors, because it pervades so much of the page. You can either test this factor separately, or run your multivariate test from a spreadsheet. Or, with a server-side PHP-based software program, you can test it with other factors with some clever work, though it will probably be much easier just to run a simple split test for this factor alone. (important).

4. Color Of Headline:

When Taguchi testing of landing pages first hit the scene hard in 2004, one of the examples people used most was of testing the color of the headline. Red was the best, it was said. But then there was a debate about whether a bright red (like hex #ff0000) was best, or a deeper red (like hex #cc0000) was better. Since then, I've tested red, blue, black, mixed red and black, green, and others, and I've found that the headline color isn't all that important. You can test it, but I wouldn't expect much. (not so important)

5. Text Of Your Order Button:

Should your order button say "submit"? Probably not. How about "click here?" Probably not. Well, what about "Yes! Let me Get Started Now!" Probably better. This is an often over-looked place to test. I would recommend testing it, though it's probably not quite as important as the headline or the offer. (medium importance)

6. How You Frame Your Price:

Do you apologize for charging $20, or do you sell it for $1,000, and make them think it's worth $10,000? If you frame too high, you might not be believable. Too low, and your product won't have much perceived value. Should you use a coupon code? When should you give it to them? At the top of the page? Should you let your affiliates pass on the coupon code? Price framing is a very important art, that you can develop through testing. (important)

About the Author:

Jim Stone, Ph.D. Created the Split Test Accelerator, and is an expert at using Taguchi testing to improve landing pages. Visit STA to learn more, or visit this page for more split testing ideas.

Thursday, April 23, 2009

8 Proven Strategies To Make You Sales Online

Contributed by andrew pickett

Yes I know you're probably saying to yourself I've heard it all before. Well stop that voice inside your head for 2 minutes. Success in Internet Marketing is happening to a small number of people as compared to the amount of people trying.

There is a huge amount of online marketing material out there. Good and Bad. People telling you that you can make this ton of money by doing this. Well I was as non believing as the next person, that was until I followed enough good information.

What is important is that you must get prepared. Absorb all the good information. (Siphon out the rubbish).

How do you find the real deal information? Well you get referred to it or be like me and try everything (call it overheads to starting any business) until you know you have the gold.

The best is obvious! When you take on the good information, you become prepared and you see more and more opportunities arising. Success = When Preparedness meets Opportunity.

To prepare you need to have:

1. Attention to detail 2. Knowledge which makes you more creative to do things others are not doing.

To become successful you have to:

1. Do the attention to detail 2. Apply the knowledge and keep going. Don't stop.

The successful results you get then gives you more energy to keep going. In turn you focus on the things that are working to create the life you want.

I have seen and tried the materials of many Internet marketers online with varying degrees of success. Most would have you believe it is "easy", just copy and paste their material.

But what you need to do is understand the ways of marketing and what products to promote. To have someone with integrity show you What, Where and How is extremely valuable.

I now know these details enough to be succeeding online and it is exciting to be pursuing my dreams. Dreams of working from home, living by the beach and not working and reporting to someone else.

I am writing this for anyone out there who is thinking about creating income online or is making income online already. You can do incredible things when you have the best information with attention to detail. Know that it is there.

What if I said I knew someone who has made $2,600,000 US online for the 10 months to October 2008.

You can do it to and live your dreams from a computer income anywhere by applying the best knowledge.

Sit down. Write out what your dreams are. Picture and visualize them. What specific income per day 24/7 do you need to attain these dreams? Draw up a plan or mind map. Whatever you're comfortable with. What knowledge do you know now of Internet Marketing? What can you do now today to apply this knowledge and make income?

Are you prepared in : 1. Niche markets? 2. Keyword Mastery? 3. SEO Intelligence? 4. Content Creation? 5. Video Marketing? 6. Social Marketing? 7. PPC Domination? 8. Software Marketing?

Get prepared one step at a time. Small pieces. Not overwhelm. You can do it over a timeline.

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Are You Finding Hot Niche Markets?

Contributed by Laurance Dunne

There are many affiliate programs, network marketing and other programs, every one is looking for concrete ways to make money. The big programs are usually saturated very quickly, the best way to avoid this is finding niche markets.

A niche is basically a small market, for example Ford is a market, but Ford Mustang is a niche. A piece of a jig saw or a small piece of the puzzle so to speak. The KEY is finding a hot niche, there are many ways to do that.

The best place to start looking for a niche product to market is in your own life. What do you like, need or enjoy? This works on two levels, one chances are, if you like, need or want something, someone else does as well and two if it is already something you are interested in then you will have plenty of knowledge on the subject to write about.

Finding a hot niche market by looking at every day problems. All the daily problems that you might encounter there is a good market somewhere.Someone once made a fortune on a bad breath eBook, the possibilities are endless.

Do you like making things people are always into arts and crafts. Use a craft you like or research a new one this is always good for finding hot markets. This market is probably on the increase considering todays economy.

If you are hitting a brick wall, not one idea coming to mind. Begin brainstorming. Write down as much as you can. When you focus and concentrate you will be surprised what will pop into your head.

If your brain is not coming up with any solutions then its time for research. Visit chat rooms, search the net, read blogs see what people are discussing. You will have several ideas for finding hot niche markets. .

Here is where the fun part comes in. Now that you have found a potentially hot market, you need to find keywords to back it up. Keywords will make or break your online marketing endeavors.

There are many Keyword tools on line, many are free, this will help you find hot keywords based on you subject. Say Mustang is the latest craze, put Mustang in the "keyword tool" the results might show 1969 has had a lot of hit over the past few week, this would be a good term to indicate a hot niche market.

Put all the information you have gathered and begin building your content around the hotly searched key word. Always take note of your research as some of the keywords that you found could be developed for a secondary niche.

Finding Hot niche markets are one of the fastest ways to make serious money on the Internet. People love their niche items and will pay through the nose sometimes to get them.

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All You Need To Know About Your Affiliate Site

Contributed by Anson Hall

In most cases, you will need to create your own affiliate website in order to promote the products effectively. In fact, it will be very difficult for you to make money if you do not try to create your own website.

As you may know, affiliate marketers do not have to spend a lot of investment. They will need to build their assets while they are working. As a matter of fact, your affiliate website, as well as your subscriber list, are the assets you will build up while you are working.

You may think that you can still making money by promoting the affiliate links on related forums. However, the fact here is that a lot of forums will not let you post your affiliate links. They will just ban your account if you try to promote affiliate links on the forums.

From the above you will certainly know the importance of having your own affiliate website. However, the next question will be how you should create the site. You can either have your own domain or use services such as blogger.com in order to create the site.

So, you may want to know which option you should go for. We will need to first of all understand the difference between these two options. The advantage of using free services is of course you do not need to spend money. On the contrary, you will need to spend some money if you go for the option of creating your own domain and website.

However, you should understand that you do not only consider the cost when you are building your affiliate website. You have consider a lot of other issues when you are building the site. Failure to consider these issues will make you unable to make money with affiliate marketing.

You should first of all consider the graphic layout of the website. If you are using free services such as squidoo.com. You will have to follow the page format of the site. You cannot totally redesign the layout of it. And it may affect the conversion rate.

You cannot hide your affiliate links yourself if you use free services like blogger.com. This is also true for squidoo.com. In fact, you can hide the links without any problem if you have your own hosting and domain. The problem of affiliate hijacking has to be addressed at this point.

In fact, you may still use the free services. I will suggest that, if you have already had your own domain, you can try to start another site using the free services. For example, you may have your own website and at the same time you will use a free blog to support your main website!

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Wednesday, April 22, 2009

Article Marketing For Beginners

Contributed by Raymond Krost

The traffic you are going to receive from your article marketing efforts will come first from the article directories themselves. A Couple of weeks after your submission, you will receive traffic to your websites from three other sources.

Have you ever been invited to someone's home for dinner and had to serve yourself from pots on the stove? If your host is a great cook, it doesn't matter. You're happy to be there. But if the host is not a great cook, you may feel that you've wasted your time. Not only have you taken time out of your schedule but you've changed clothes, driven to his home, and either stopped on the way over or will stop afterwards to get something to eat. Bummer!

Those who read our articles may feel the same way if we have enticed them with our title and teased them with our article summary, only to have them frown on the content when they read our article. They must go somewhere else to fulfill the need our content failed to provide.

Quality content satisfies because it fills the needs of readers. Quality can be excellent, better, good, fair, or poor. It can also be compared to the educational grading scale of A, B, C, D, or F. When readers view your articles, you must meet their needs with excellent or A quality information.

Don't forget that you do want to submit your articles to ezinearticles first because you are going to receive an insane amount of traffic from this article directory alone.Once you submitted your articles to ezine articles, submit more!

Article presentation allows your readers to easily consume what you have prepared. Help your readers easily digest your articles by presenting your information in bite size pieces. Give them time to meditate on one section of your article before going to another. You can accomplish this with subheadings, numbers, or bullets.

When writing your articles, remember that presentation counts. Be a good host, present your information in a way that is easily consumed by everyone who reads it. Brand yourself as a writer who consistently serves quality content in an appealing way.

Readers will come to know, like and trust you which is a major step in article marketing.

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Best Web Advertising Tools

Contributed by Ethan O. Tanner

Internet Marketing has its own set of the preeminent marketing tools. If you are not new to the world of Internet Marketing, many of these advertising tools are quite familiar to you-search engine optimization special software, content management services, affiliate marketing programs, auto responders, keyword tools and others.

DOMAIN NAME- The domain name is the first best Internet Marketing tool that you must start your business. Picking the right domain name will gear your way towards success yet getting it wrong will tell you that your game is over. First, you should pick a short, unforgettable, and keyword-relevant domain name. Picking a domain name that is related to your main keyword/s will help you in getting high search engine page ranking of your website.

IP ADDRESS- Internet advertising experts suggests that you set up a particular server for your domain. Web hosting companies typically have your domain name co-hosting hundreds of domains on a single server. Since all domains are under the same server, this may result to unfavorable consequences especially if one of the domains is allegedly spamming or behaving dishonestly. Thus, it is wise that you have a separate IP address for each domain name.

KEYWORDS- it is what Internet researchers type into search engines to locate the data or product that they are looking for. These are one of the most important basics on any online-based marketing venture. Thus, you need to pick the relevant and right keywords and you are on your way towards achievement.

KEYWORD TOOLS- You need to find useful keywords for your Internet marketing business. You must have special keyword research tool or online keyword generator that will help you pick the right keywords. Such tools will supply useful data such as number of searches made monthly, the degree of competition, and the websites that targeting such keywords.

ARTICLES- advertising your website largely depends on organic SEO strategies. One simple strategy is to write and submit keyword-relevant articles to article directories and Internet publishers. As articles directories and Internet publishers displays your articles, you will be able to gain valuable links back to your website. Search engines follow these links and rank your website according to the keywords included on these articles. Maximize the potential of your articles and bring the targeted traffic to your website.

LIST- any Internet Marketing system is supported by list. This is a huge database of contacts or individuals who have given you permission to communicate with them through email or newsletter. Most Internet marketers are keeping various databases for each product that they are targeting. Aside from emails and newsletters, you must also set up a list of affiliates that can help you promote and sell your products to your clients. Once you have acquired a huge list of loyal subscribers and affiliates, the door of opportunities will now follow.

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3 Sure Fire Ways to Get Your Videos Noticed

Contributed by MLM Absolute

In recent years online video has exploded in popularity. The massive popularity of online video is due mainly to two converging trends: the greater availability of high speed Internet access and the increased affordability of digital recording equipment.

The popularity of videos made big search engines like Google to give higher importance to it and placed relevant videos high in the ranks for natural searches.

It is definitely beneficial to you and your business to have online video presence in some video sharing sites. The high emphasis that Google give to relevant video may outshine your website in search results rankings.

Videos can provide you with traffic because you can advertise your URL inside each of your videos and place a link in the video description adjacent to your video. Youtube is an excellent traffic generator because they actually allow you to place a clickable hyperlink next to each of your videos so long as you include "http://" at the beginning of your URL.

Here are a few tips to enhance your online video marketing efforts:

1.Keyword Selection

You need to make your video relevant to a specific keyword, or at least use a good keyword to describe your video. A good keyword is one that describes your content accurately.

2.Reference From Others

To make your video more effective and attractive to viewers, you should find videos that have successfully attracted many views, and model after it. See how the title is phrased and how it is described so you can follow the structure of it.

3.Share

Most of the video sharing sites allow you to share your video with other users. On Youtube, you can simply submit your video as a response to similar videos. This allows your video to ride off the exposure of other, more popular videos.

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Tuesday, March 31, 2009

Working with a Ghostwriter

Contributed by Alice Seba

Working with a ghostwriter can be very beneficial. Before you work with one, below are some points to remember when you start working with a ghostwriter. Take these points into consideration and you can be assured of positive results in this business endeavor. Communication is the key for positive results so make sure to communicate effectively with your ghostwriter.

Part 1: Making Sure Your Expectations are met

* Have you considered confidentiality? Make sure all the projects you hand over to your ghostwriter will be kept in confidence. Just because your ghostwriter is working on a particular project for you does not give them the right to share it with others or use it for their own benefit. Consider having your ghostwriter sign a non-disclosure agreement.

* How quick is the turnaround time? Whenever you assign a new project to your ghostwriter, make sure to let them know when you expect the completed project back for your review. Delays are inevitable sometimes, however, discussing deadlines can make sure communication lines are open and can guarantee fewer delays in your project completion.

* File Format: Let your ghostwriter know if your require specific file formats (For example .doc or text, any font type or style)

* Are you clear on your spelling needs? If you did not know, there is a difference between U.S. English and British English words. Let your ghostwriter know which one is needed for your project.

* How does your ghostwriter expect to be paid? Do you know how your ghostwriter wants payment for her service? She may require a partial payment before she starts working on a project for you. Full payment may need to be completed before you can start using the finished work.

Part 2: Clarifying The Writing Process

* Writing Voice & Style: If you have a specific voice you'd like your writer to duplicate, be sure to provide plenty of samples to give your writer a good overview of what you're looking for.

* Give Them Your Angle: As you know, the world is full of people with differing opinions. Even things we might believe to be facts, someone else will believe something else. If you want a writer to take a specific stance on a topic, be sure to let them know what you're looking for.

* Sentence & Paragraph Formatting: If they're writer is familiar with online writing, they will already know this. But if you are working with a writer who is accustomed to print writing, you may want to inform them about the unique requirement online writing requires. For example, eye fatigue can happen easily on long, so keep paragraphs and sentences short and simple. Paragraphs should be 3-5 sentences. Sentences should also be relatively simply and convey one idea at a time. Bullet points make content much easier to read.

* What do you want covered in the article? You may be very knowledgeable about a specific topic that you want covered in the article. Make a list of facts that you want your ghostwriter to include in the article. Make no assumptions that she knows which facts your want mentioned. It may take a few minutes to put your list of facts together but this will ensure a more acceptable final product.

* Does your ghostwriter understand plagiarism? If you are working with a professional ghostwriter, you do not need to talk to them about plagiarism. However, if you are working with a newbie, make sure to mention to them that copying other writers' work is not acceptable. This includes copy and pasting sentences and rewriting them to make a new article. Researching and reading articles are fine but make sure that the final work is 100% original. Make sure to mention too that using special article rewriting software doesn't count as writing an original article.

* Use of Hyperlinks: Often content is designed to promote a product/ business/ website, etc. That often means that links to outside websites is often a distraction to the content your ghostwriter creates. You need to tell your writer if you want them or don't want them to link to outside resources.

* Do you want your content to be evergreen? Most projects passed on to ghostwriters require content to be evergreen. Your ghostwriter may already be aware of this but it is smart to remind them about it. In some cases, you may wish your article to be timely and pointing out specific events. Whatever content you wish your article to have, whether evergreen or time specific, make sure to be clear with your ghostwriter.

* Edit Process: Know how many edits are included with the written project. Some writer's rate may not include any edits. It is a good idea to know what you can expect before you let your ghostwriter start with the project.

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Keyword Selection and Placement Tips

Contributed by Terry Stanfield

A big part of successful search engine marketing is search engine placement (where your web page falls in the search engine results). Keyword selection and placement is a major factor in on-page Search Engine Optimization (SEO) and search engine marketing but whenever new businesses are trying to get their web page noticed and show up higher in the search engine results pages, they often focus just on what their site looks like instead of also utilizing SEO strategies to help get their web site to come up in the search engines. Here is one easy way that you can improve your search engine placement results to increase your web page traffic and your sales.

Keyword selection is very important, so choose carefully. Keywords are the driving force behind successful search engine marketing and search engine optimization. Your search engine ranking, and ultimately how many people read your website, depends on the keywords or key phrases that you choose. So pick carefully. When you're trying to decide what keyword or key phrase to focus your search engine optimization on, you should start with the most basic search term that a person would be likely to use when trying to find a web page about your product or service. So, for example, if you are selling refrigerator magnets on your website, when it's time to pick the keywords that you want to use for search engine marketing, what are the first words that come into your mind? Did you think of words like "kitchen refrigerator magnets" or "funny refrigerator magnets" or even "cartoon refrigerator magnets"?

Use those words as your primary keywords because chances are good that, if those were the first words that you thought of in relation to your product, those will be the first words that other people think of when they are searching for your product.

When you are choosing keywords for your search engine marketing campaign, always use more than one word. If you only have one keyword then you will get ranked very low on the search engine results page because the search engine spiders will have millions of web pages in their indexes that have that word somewhere in the page. The more specific you can make the keywords or key phrase, the more likely it is that your search engine marketing and search engine optimization efforts will pay off and bring in customers that are looking for exactly the product that you are selling.

Make sure that you position your keywords carefully, spreading your keywords throughout the page. I suggest using your main keyword phrase in your first and last paragraph of your content. And don't forget to use them in the headings and in the hidden HTML meta tags on the page, especially the "title tag". It will make it more likely that the search engine spiders will rank your web page higher than other pages that might have some of the same content but don't have those keywords or key phrases placed properly on the web page.

Search engine marketing is great because it delivers people who are actively searching for what you have. Unless you employ some search engine optimization strategies like keyword placement, your site may never be found by those who desperately need what you have.

Before you start an SEO project, go to Terry Stanfield's site for information on how to (http://www.clickadvant.com) increase website traffic and more (http://www.clickadvant.com) ppc management.

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Buying Guaranteed Visitors For A Site

Contributed by Joseph Then

As website owners, one of the biggest issues is to get visitors to your sites. Now, you can try to increase traffic by performing article submissions, forum signature and bookmarking. The good news is that there is one easy way and that is to buy traffic. This is also known as (http://www.goodmlmsignups.com/Guaranteed_Traffic.html) Guaranteed Traffic.

Now, buying guaranteed traffic is a knowledge of its own. There are countless websites that provide bogus guaranteed traffic package, only a few really give real traffic. As a matter of fact, more than 90% of the online companies are not giving real visitors. Those visitors are just pure hits or a program running to give you a numbers count.

The challenge here is to find that company that genuinely gives real traffic and this is not an easy task. So how do you know if a company is giving real traffic for your money?

Let me share with you. Well, there are three ways to know:

1) The visitors package is not cheap - Yes, it's true. A good visitors package is not cheap and should sell for almost $2 CPM (per 1000 visitors). If you get a quote like $10 for 10,000 visitors, be on the alert because it is stupid for a company to provide at such a small price. A simple logic deduction will have information that it's inconceivable. Remember, low-cost doesn't equate to quality.

2) The package can be targeted - Any visitors package should be able to be targeted. At the very least, it should be country targeted. Companies that can provide targeted visitors are mostly in control of their system. That means that they are in control of their targeting.

3) Feedback - Check out the webmaster's forums, make a search. There should be some mention of some companies that provide good traffic. Word-of-mouth is often the best approach to determine if a company is providing real traffic.

Lastly, conduct a test to check the guaranteed traffic package before buying more. Track the conversions and one should know if you are getting a good deal.

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Classified Ads for Free

Contributed by Alex Wu

You can find anything from a wedding dress to a lost dog in the free Classified Ads. Free Classified Ads have been around for centuries. "Classified" means "divided into different classes or categories". "Ad", of course, means "advertisement".

A stone was found in Pompeii with writing on it. It is assumed that the writing on it was an advertisement for the community and is the first documented ad. Maybe advertisement went even farther back in history. The cavemen put figures on cave rock. Maybe they were advertisements too. It was not until the 15th century that written notes were placed in public areas for advertisement.

Suburbs or rural areas usually publish a small paper weekly with a page for free advertisements. These papers usually involve ads from several local area communities. These ads span large consumer areas. These small papers are about the only places for free ads that are left.

The Internet explosion with web marketers changed how you can advertise things. There are some free advertisement sites on the Internet where you can post your ads. In your community you will still find written ads at schools, churches store windows and bars,

There are still local call-in radio ads for people to buy or sell their treasures. There can be some strange things people sell and people buy them, too. Everybody needs 25 ice cream buckets, right?

Before this decade, marketers could use search engines that offered advertising on the Internet through sponsorship but the individual marketer could not set up their own campaign. The Internet is the mecca for free ad web sites The Internet is the top free advertiser. There are too many sites to mention.

There is also Craig's List that will advertise anything. Craig's List has everything and all the ad posts are free. Craig Newmark was the brainiac that started this site. Craig's List began in 1995 and it soon became very popular when the news spread that you could get free advertising. At first, Craig's List advertised social events and local businesses in San Francisco. Craig's initial intention for the site was for it to be a mailing list.

Internet advertising is here to stay. It is a big market. People with web sites will often partner up and advertise each other's products on their site. This is often done with multiple sites. They will not pay each other for the service and if the buyer first cane to your site to buy the product you will get revenue, too.

Some engineers from Google developed the AdWords system. With the development of AdWords, marketers can drive potential consumers to their web site.

If you want to get on the bandwagon and try selling on the Internet, there are many free classified web sites. You can start up with an Internet business and get some free advertising but that soon fizzles out and you end up paying for it. The first sale from an AdWord campaign sold live red lobsters.

Wikipedia could almost be considered an advertising site because the site writes about everything. It has definitions for products from all over the world. Wikipedia can be found in several languages. It is still possible to find a place to post your ad for free.

About the Author

Alex Wu is fascinated by numbers and trading in the marketplace. He wants to build a (http://www.Jihoy.com) free classified ads site that leverages the power of social networking to facilitate business hiring in his (http://www.Jihoy.com) free classified ads website.
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3 Reasons to Start a Video Blog

Contributed by Terry Stanfield

A video blog is a very popular method of video marketing today that has completely revolutionized the way people practice their marketing efforts. Video blogging is popular because it allows you to increase website traffic in many ways. There are three major reasons you should think about using your own video blogs for your business that can help forge your company in front of the competition and into success.

Video blogging started in 2004 when a man named Adam Kontras detailed a move to Los Angeles to show everyone his attempt at show business. This attempt was successful leading to a segment on The Early Show which shot video blogging into the forefront. Today video blogging is a very successful method of advertising campaigns for most online businesses.

Video blogging is also known as vlogging which is a video form of blogging. This format of blogging allows you to integrate videos into the blog and post them using the Web 2.0 technologies on different websites across the Internet.

Here are 3 major reasons why you should start your own video blog.

1. A video blog is an excellent way to increase website traffic to your video and to your website. The only way to increase your page rank is to earn the trust of online customers who expect these technologies and features.

2. Video blogs allow for better search engine rankings when you practice video marketing with keywords. You select the text integrated inside of the video that will be called upon during search engine queries that will pull up your video ad marketing.

3. Video blogs can be syndicated and can be uploaded, downloaded, and distributed all over the Internet. The right video marketing campaign will allow a video blog to be downloaded, replayed, and distributed through an RSS or Atom feed.

Video blogs have revolutionized the Internet and have provided a marketing method that allows for ultimate success for any business online. This is a very low cost method for an advertising campaign which can give you maximum exposure at virtually no cost.

There are many reasons why you should practice video ad marketing such as syndication and distribution all over the Internet, increasing website and video traffic, and World Wide Web ranking improvements.

Before you start an Video Marketing campaign, go to Terry Stanfield's site for information on (http://www.clickadvant.com/video_marketing.htm?utm_source=VIDARC) Search Engine Marketing Services and more on (http://www.clickadvant.com/video_marketing.htm?utm_source=VIDARC) Video Ad Marketing.

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SEO and Backlink Building

Contributed by Justin Harrison

If you are trying to rank high in a search engine for a competitive phrase, you will need more than SEO tactics. You will need a lot of backlinks.

Backlinks are links from other websites or blogs that link to your website. Some good backlinks will do more than anything you can do on your own site.

When somebody embeds a link to your page, they are implying that they value the content of your site. When Google or any other major search engine spots this link, they tally it like a vote.

Anchor text is more important than how many sites have links to your site. Anchor text is what people see when they click on a link. Search engines will see the anchor text as well. This is one way they know what your site has to offer.

This is the reason that you need to anchor text of links that are incoming to the top keywords when you can. Now that you know why backlinks are critical, let's discover some ways to make them happen.

People will be more likely to embed links to your site if they find it useful, interesting, and one-of-a-kind. Therefore, you should try to offer unique and controversial conent. Remember, offering well-maintained material that isn't available elsewhere on the web is key to getting links!

Try to make it really easy for other websites to link to your website. Try setting up a "link to us" page to simplify the process. Also, make sure that you include keywords in the anchor text.

All you have to do is write a few articles and request that they be listed in article directories. Webmasters will select them to be posted on other sites with a link to your site. With just one article, you can get many links back to your site. Or you can directly contact sites that fall into your field and ask if you can be a regular contributor.

About the Author

Justin Harrison is a leading (http://www.justinharrison.com/) Internet Marketing consultant responsible for the (http://www.justinharrison.com/) Internet Marketing strategies behind some of the biggest online brands including Amazon, BBC, MasterCard and many others.
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Proven Ways To Make Article Marketing Profitable

Contributed by Raymond Krost

If you are a webmaster, you already probably know that there is only one way to earn money online and that is to drive quality traffic to your website. When millions of people are visiting your site on a regular basis, you will easily augment your sales potential and online revenue.

Produce more articles.

If you want to obtain more inbound links to pull up your search engine ranking, you better multiply the number of your copies. This will help you drive more interested people to your website and can help to strengthen your online presence. Don't have the time to do it?

Just like some online entrepreneurs who have so much on their plates, you may opt to hire ghostwriters who can do the legwork for you. Depending on your topic, research needed, and word count, you may expect to pay $5-12 per article.

I highly suggest that you use simple words that are proven to evoke action and communicate the benefits that you can offer to online users the moment they open your copies.

Use the inverted pyramid technique.

You will need to promote further reading and compel online users to read your articles until they reach your resource box to boost your conversion rate. The inverted pyramid technique can help you with that. This is the process of putting all the important information on the first paragraph of your articles and placing supporting data on your succeeding paragraphs to keep your readers interested.

Keep your articles short.

You don't need to put everything you know in one article as you wouldn't want to bore your readers or overload your copies with too much information.

To generate more favorable attention online, I suggest that you keep your articles short, concise, and direct to the point. If you can educate your readers using 300-500 words, the better.

Create an author's biography.

Don't be another faceless online marketer. To easily build rapport with your readers, you may create an author's bio that can offer your potential clients some of your personal information. In this section, you can communicate your hobbies, your expertise, your willingness to help, etc. You may also include a friendly-looking photo to add some personal touch.

About the Author:

Raymond Krost. Using (http://www.squidoo.com/article-marketing-7) article marketing as a traffic generation technique is great. But if you don't know how to do it correctly, you are very likely to fail. Visit my website for tips on (http://www.squidoo.com/article-marketing-7) article marketing.

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3 Always-Popular Niches

by Ryan Shinglebaum

When first starting out in Internet marketing, it's kind of hard to figure out which niche you want to start with. Do you go with a small, unknown niche that may flop or pay off huge? You could also go with one of the popular niches that will be around for a very long time.

Sometimes these niches are called evergreen niches. That's because these niches always have people looking to buy something to help solve their problems. It would be a good idea to start targeting these niches as you always know there's a huge demand.

Love and Relationships:

There is a wealth of niches in the relationships category, because there's so many stages of a relationship. There's always newbies to dating looking for a date and wondering how to act on a date. With regards to weddings, there's proposing, the whole wedding planning process, and more. Also, marriages and relationships in general have strife and people always need advice.

There are tons of other ideas for niches in the relationships category. Since humans will always have problems in relationships, you can provide the solution and get paid to do so! Just learn about a problem, write a solution, and sell the solution, and you're set.

Making More Money:

Getting more money is always a goal people have, especially in times of recession. If you can market ways for people to make more money, then you can have some success. Also, not simply making more money, but also helping people who are in debt and other financial problems can be a huge market.

Health:

There are two great reasons that health niches do very well. One of those reasons is the amount of niches available to tackle. Any health problem is a potential niche. Another reason is that the affiliate programs for health products pay very, very well. AdSense clicks pay well for health terms also.

No matter the season, weight loss will remain a popular niche within the health and fitness industry. Weddings happen every day and every bride wants to look their best on their special day. In the health and fitness industry you usually see a spike right before summer or the fall holidays.

When the time comes to sell and you've chosen one of the three niches mentioned, you won't have a hard time finding a buyer. As long as you choose a popular niche and do your homework, you'll be just fine. Keep it simple and choose something you think most of your friends or neighbors would be interested in.

This article was created to help you begin (http://nichetitans.com/) Niche Marketing and guide you on your way to sucessful Internet marketing. After you understand the basics, ex: (http://nichetitans.com/what-is-niche-marketing/) What is Niche Marketing, you'll be on your way to success. Start simple and as you work on it you'll be amazed by your progress.

The best Internet Marketing reference is Holly Mann's Honest Riches.